The Inaugural Chinese Medicine Agriculture Expo Opens in Changsha; the Symposium on High-Quality, Collaborative Development of the Entire Traditional Chinese Medicine Industrial Chain Concludes Successfully

On April 10, the inaugural Chinese Medicinal Herb Agriculture Expo and Chinese Medicinal Herb Agriculture Industry Conference grandly opened at the Hunan International Convention and Exhibition Center (Mango Pavilion).

During the morning keynote session, Liu Liang, an academician of the Chinese Academy of Engineering, a tenured professor at Guangzhou University of Chinese Medicine, and director of the National Key Laboratory of TCM Syndromes, delivered a speech. Using artemisinin and Tamiflu as case studies, he elucidated the original scientific and technological value of traditional Chinese medicine, with a particular focus on… Zhengqing Group Collaborative achievements. He stated that the qingteng alkaloid formulation “Zhengqing Fengtongning” now meets world-class pharmaceutical standards, and that in the future they will steadfastly pursue sincere collaboration among industry, academia, research institutions, and medical practitioners, firmly grasping a single vine to build a high-tech industrial chain and thereby drive the transformation of the traditional Chinese medicine agriculture from a resource-based model to a technology-driven one.

During the expo, Zhengqing Group set up a dedicated exhibition area to showcase its Zhengqing Fengtongning product line, the comprehensive achievements of the Qingfengteng full-industry-chain initiative, as well as its innovative R&D technologies in traditional Chinese medicine and its international expansion strategy. The exhibit provided a comprehensive display of the company’s core strengths in the standardization, modernization, and industrialization of TCM, attracting numerous guests, business representatives, and industry experts who stopped by to engage in discussions, making it one of the highlights of the event.

That afternoon, the Promotion Conference on High-Quality Collaborative Development of the Entire Traditional Chinese Medicine Industry Chain was held as scheduled, chaired by Wu Feichi, Vice President of the China Association of Traditional Chinese Medicine, Director of the Hunan Provincial Center for Regional Development of the Collaborative TCM Industry, and Chairman of the Zhengqing Group.

In his address, Yao Zhen, Vice Chairman of the Hunan Provincial Association for Science and Technology, stated that Hunan is making all-out efforts to build itself into a leading province for traditional Chinese medicine and to establish a national hub for the TCM industry. The Association will take talent development, scientific and technological innovation, and collaborative innovation as key levers, leverage the roles of academicians, experts, and research platforms, promote the deep integration of TCM with modern biotechnology and artificial intelligence, strengthen coordinated research and problem-solving among industry, academia, research institutions, and end-users, and provide intellectual and technical support for the high-quality development of the entire TCM industrial chain.

In his address, Liu Liang, an academician of the Chinese Academy of Engineering, pointed out that Hunan boasts abundant traditional Chinese medicine resources and a strong industrial foundation, and that high-quality, coordinated development should be advanced in four key areas: leveraging ISO international standards to lead the standardization and internationalization of TCM; harnessing scientific research innovation to enhance quality and efficiency across the entire “science–agriculture–industry–trade–medicine” value chain; deploying large-scale AI-powered TCM models at the grassroots level to address disparities in service access; and fostering regional collaboration among Hunan, Hong Kong, and Macao to establish a “Hunan Medicines Going Global” channel and promote the distinctive flavors of Hunan. Authentic medicinal materials Going global.

In her address, Wang Guihua, Secretary-General of the China Association of Traditional Chinese Medicine, stated that this promotional event is a crucial initiative for addressing the “four shortages and two difficulties” facing the TCM agricultural sector and for facilitating precise matching between production and sales. The Association will support Hunan in taking standardization as its guiding principle, refining a comprehensive, end-to-end quality-control system, promoting standardized cultivation and brand development of authentic medicinal materials, deepening regional collaboration and production–sales alignment, and making all-out efforts to establish a “Hunan model” for high-quality development of the national TCM agricultural industry.

During the signing ceremony, four major key industrial projects were signed in a concentrated rollout, covering four core areas: co-building of testing platforms, full-industry-chain collaboration, financial support for industrial development, and standardized under-forest cultivation. Leaders and guests jointly witnessed the event. The successful launch of these priority projects marks a substantive breakthrough for Hunan’s traditional Chinese medicine industry in terms of government–enterprise collaboration, integration of industry and finance, and end-to-end supply-chain coordination.

Subsequently, 11 representatives from research institutes, Hong Kong and Macao institutions, city, prefecture and county-level entities, universities, and medical institutions took to the stage one after another to present a comprehensive overview of Hunan’s advantages in traditional Chinese medicine, its scientific and technological innovation achievements, and its industrial potential, thereby facilitating efficient alignment with industry-chain resources.

This promotion event centers on fostering end-to-end synergy across the “science, agriculture, industry, trade, and healthcare” value chain, seamlessly connecting policy alignment, research-to-application translation, project implementation, and international expansion—key pillars for advancing the sector. It comprehensively showcases Hunan’s profound heritage and dynamic growth in the traditional Chinese medicine industry, highlighting the province’s unique resource advantages and robust industrial vitality. Taking this conference as a new starting point, Zhengqing Group will continue to deepen cross-chain integration, champion standardization, and leverage technological innovation, thereby fulfilling its corporate responsibility to accelerate Hunan’s transformation into a leading province for TCM and a national hub for the TCM industry.